PEORIA VOLKSWAGEN Since September 2003 Peoria Volkswagen (formerly Saturn of Arrowhead Sept 2003-Feb 2010) has been providing the area with a wide selection of new and used cars. Peoria Volkswagen also offers a fresh approach to buying a vehicle with our no haggle Best Price displayed in every vehicles windshield every day, just like we have done since Dennis Lunde Purchased the Saturn Franchise at this location 7 years ago. After the announcement that General Motors would discontinue the Saturn brand by October 2010, many Saturn Dealers were left wondering what to do next. Dennis Lunde of Saturn of Arrowhead, however, saw this announcement as an opportunity and quickly applied for and was awarded the Volkswagen franchise for the Peoria area At Peoria Volkswagen we sell Volkswagen with the Best Price posted on every vehicle, so there is no need to negotiate or haggle over price. This selling philosophy has been very appealing to customers looking for not only a great price, but a great experience when buying a vehicle. Peoria Volkswagen is part of the Rydell Group, a dealer group based out of Grand Forks, North Dakota. Collectively, the Rydell Group currently has over 60 locations representing more than 100 franchises with over 2000 employees. The dealerships are located in the states of Wisconsin, Minnesota, Iowa, North Dakota, South Dakota, Nebraska, Montana, Wyoming, Arizona and California. The Rydell Group is recognized as being the largest dealer group in the U.S. operating under a common philosophy, but not under common ownership. What this means is every Rydell dealership is independently owned while operating under the same business philosophy. Our parent company was founded by Leonard Rydell (1913-2000) who started in the car business in the 1940's in Montgomery, Minnesota. In 1954, at Chevrolet's request, he moved to Grand Forks, North Dakota to operate the Chevrolet dealership. Leonard had many strongly held business and personal philosophies that served him well. These philosophies, known as "Leonardism's" have been written down and guide our group through our daily business and personal decisions. Along with his love for hunting, fishing and flying, Leonard was actively involved with the Rydell Group with his son Wes until his passing in April of 2000 at the age of 86. Wes Rydell has been involved in the automotive industry since the early 1960's and has won many awards for his efforts including being named President of the Chevrolet National Dealer Council. The uniqueness of our organization really is in the way we continue to grow our dealer group. Our vision statement truly supports what our organization is all about. "To be so effective that we are able to be helpful to others." Wes Rydell is all about doing just that. Wes is committed to helping every employee reach their fullest potential. Every one of our 60+ current locations is owned and operated by someone who has "grown up" within our organization while learning our operating philosophy. Our dealers have started in a Rydell store at almost every position including detailers, reconditioning department managers, service technicians, parts department managers, finance & insurance department managers, sales consultants, used car managers and sales managers. The Rydell Group is the only dealer group in the country to consistently provide the opportunity for it's employees to own their own dealership 100%. Wes Rydell and the Rydell name are recognized by the manufacturers as being an industry leader in customer satisfaction and sales volume. It is through the ongoing success in these areas by our individual dealerships that continues to nourish and breed this recognition for the Rydell name, thus providing Rydell the opportunity to help their employees achieve their dreams in the automotive industry. Even online we manage to be a full-service dealership. Looking for a price quote? We can do that. Want to order parts? No problem. Need to make a service appointment? Yep, we can do that here, too. Of course, we always love to put a face to a name, so check out our business hours and directions if you'd like to visit in person. Peoria Volkswagen Get our Lowest Price Upfront, in Writing: Most people think the most unpleasant aspect of buying a car is negotiating the price. With that in mind, we give everyone our Best Price right up front. You'll find our Best Price clearly marked on every vehicle at all times. to ensure fairness and integrity, that price is our true Best Price and is the same for everyone Friendly, Hassle-Free Customer Service: Our sale consultants are not paid on commission. We are paid the same, regardless of the price of the car you choose. This allows us to focus on helping you find the car that's right for you...the one that fits your needs and fits your budget at the lowest overall cost. Fair, up front Trade-in Values: At Peoria Volkswagen, you'll receive fair market value for your trade-in, and you can apply that value toward any new or used vehicle you choose. The value of your trade-in will not change depending on what you buy, and we won't inflate the price of the car you are buying to show you a better price for your trade. The cash value of your trade is what we'll pay for it, whether you buy a car from us or not. The only reason other dealers are not "Best Priced" is because they hope you will pay more. |
